Conversion packet · Instagram

@bluecollar_solutions, three routes

One decision: what does this account become? The old feed is dormant dropshipping with a dead storefront, so a hard reset is already settled. Full branding art for all three routes is staged and shown below. The route call checkbox lives on the Run board (Clipping launch decisions).

All kitsIG profile kitTikTok kitYT kit

Route 1 · IRL Rewind Recommended

What it is: the account becomes the Instagram home of the irl.rewind brand family (TikTok + IG + YouTube Shorts). Rename to @irl.rewind, post the best IRL stream moments daily.

Route 1 banner, IRL REWIND wordmark with cobalt rewind chevron on dark VHS charcoal
route1/banner.png, cobalt rewind chevron on dark VHS charcoal.
Route 1 pfp option A
pfp_a.png, primary.
Route 1 pfp option B
pfp_b.png, alternate.

If you pick route 1, the ready-to-apply profile fields are on the IG profile kit page.

Route 2 · Blue Collar UGC

What it is: keep the name and lean into it. Trades, construction, and blue-collar content as a UGC account, the identity the handle already promises.

Route 2 banner, BLUE COLLAR solutions over a construction crane skyline with orange accent
route2/banner.png, crane skyline with the orange accent.
Route 2 pfp option A
pfp_a.png, primary.
Route 2 pfp option B
pfp_b.png, alternate.

Route 3 · Printed Clips, the Whop mercenary

What it is: a content-agnostic clipping identity ("Printed Clips", cut-sheet look) that posts whatever the paying campaign briefs demand, no fixed niche.

Route 3 banner, PRINTED CLIPS on graph paper with scissors, dashed cut lines and registration marks
route3/banner.png, graph paper, scissors, registration marks.
Route 3 pfp option A
pfp_a.png, primary.
Route 3 pfp option B
pfp_b.png, alternate.

Making the call

  1. Pick the route (route 1 is the standing recommendation and what the launch-three rollout assumes).
  2. Check off "Pick the route for @bluecollar_solutions" on the Run board and say which one, so the branding gets applied and the staged clips flow.
  3. If route 1: open the IG profile kit and run its apply order.